
Turning quiet Tuesdays into a locals’ night
The booking data you already have, pointed at the night you most need to fill.
nollie turns the guest data you already have into campaigns that fill your quiet nights and bring lapsed regulars back, then shows you the bookings each send actually drove. Plugs into your booking system and POS. No marketing team needed.

We set it up on the guest data you already have.Free first month. No lock-in. Your guest data stays yours.
Plug nollie into your booking system and POS. Your guests, their visits and how they dine come across on their own: no spreadsheets, no data-entry ceremony.
It surfaces the regulars going quiet, the big-table bookers and the occasion diners (and the nights that need filling) so you know exactly who to reach and when.
Just one click and nollie plans, designs, and creates messages in your brand, using your images, links, and tone. Then see the bookings it brought in, not just who opened it.
Most email tools stop at opens and clicks. nollie matches each campaign to the bookings, covers and revenue behind it: the only numbers that pay wages.
Revenue is an honest estimate from average spend per cover, and the report says so. Right on the screen.

Real report. The estimate is labelled as one, on purpose.
Every booking and every visit fills in a guest profile on its own: visits, party sizes, allergens, occasions. Then nollie groups them by how they actually dine, so the right message reaches the right guest:

Real guest profile, built automatically from bookings and visits.
nollie watches what’s happening across your bookings, covers and quiet nights, then works out which campaigns are worth sending: not a blank page, a shortlist with the reasoning shown.
Create it for me takes it the rest of the way. Pick a suggestion and nollie designs, writes and builds the whole email in your brand: your tone, your images, your menu, your links. Ready to check and send.

Real suggestion card. You still approve every send.
An email tool can tell you a message was opened. It can’t tell you a table turned up, because it never sees your bookings. nollie does, so every send is measured where it counts: covers on the floor.
Real bookings, counted in your booking system: not opens, not clicks, not guesswork.“With nollie, everything is now centralised - we can access and use all our customer data in one place, which has streamlined our campaign planning and made it far easier to market to specific customer segments. […] I would recommend it to any hospitality business, particularly those operating across multiple venues.”
Hannah · 23rd St Distillery
“nollie changed everything by centralising all our opt-in contact information from day one. Now we have a complete view of every guest: their booking history, preferences, dietary requirements, and visit patterns all in one place. This has been transformative for our operations.”
Ploy · Mare Hachiyiko
“What really transformed our operations is the set-and-forget campaign system. […] No constant monitoring, no last-minute scrambling to get campaigns out. Our marketing has become consistent and strategic rather than reactive and fragmented.”
Cheeky’s Pizza & Bar
nollie plugs into your ResDiary and Wix today, and if you run a Square till, it connects to that too. Keep your booking system; nollie does the marketing around it.
Your guest list shouldn’t disappear with them. We’ll bring it into nollie cleanly, with consent intact, so you can keep talking to your regulars whatever you book with next.
Talk to us about moving your guest list →Give us 10 minutes and we’ll show you who you could be bringing back, on the guests you already have.
Marketing for restaurants, cafés and bars across Singapore. No spam, no obligation.
The booking data you already have, pointed at the night you most need to fill.

Opens and clicks don’t pay wages. Covers do. Here’s how to see the difference.

The guests you already have are the cheapest tables to fill. Here’s how.